TRANSFORMING FINANCIAL MANAGEMENT: AN ANALYSIS OF MOBILE AND DIGITAL APPS IN ACCOUNTING

This paper provides an in-depth analysis of how mobile and digital applications are revolutionizing financial management practices in accounting. Through a qualitative research approach, the study explores the experiences of accounting professionals, business owners, and individuals who use digital apps for financial management. The research identifies key benefits, including enhanced efficiency, real-time access to financial data, and improved accuracy in financial reporting. However, it also uncovers barriers such as security concerns, resistance to adopting new technology, and challenges in integrating digital tools with traditional systems. This paper aims to offer insights into the practical implications of these technological changes and to highlight the future of accounting as it continues to evolve with mobile and digital tools.